Book Excerpt Of The Week- Part 1: "Amusing Ourselves To Death" By: Neil Postman

"To Understand the role that the printed word played in providing an earlier America with its assumptions about intelligence, truth and the nature of discourse, one must keep in view that the act of reading in the eighteenth and nineteenth centuries had an entirely different quality to it than the act of reading does today. For one thing, as I have said, the printed word had a monopoly on both attention and intellect, there being no other means, besides the oral tradition, to have access to public knowledge. Public figures were known largely by their written words, for example, not by their looks or even their oratory. It is quite likely that most of the first fifteen presidents of the United States would not have been recognized had they passed the average citizen in the street. This would have been the case as well of the great lawyers, ministers and scientists of that era. To think about those men was to think about what they had written, to judge them by their public positions, their arguments, their knowledge as codified in the printed word. You may get some sense of how we are separated from this kind of consciousness by thinking about any of our recent presidents: or even preachers, lawyers and scientists who are or who have recently been public figures. Think of Richard Nixon or Jimmy Carter or Billy Graham, or even Albert Einstein, and what will come to your mind is an image, a picture of a face, most likely a face on a television screen (in Einstein's case, a photograph of a face). Of words, almost nothing will come to mind. This is the difference between thinking in a word-centered culture and thinking in an image-centered culture." -From, "Amusing Ourselves To Death: Public Discourse In The Age Of Show Business" By: Neil Postman